Outbound marketing versus inbound marketing Outbound marketing is the opposite of inbound marketing , where the customers find you when they need you. Examples of inbound marketing include content marketing, blogging, SEO, and opt-in email marketing.
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Inbound marketing vs. outbound marketing Inbound marketing is a collection of activities that draw buyers in toward your brand as they perform their reasearch online. Unlike outbound methods, which interrupt large audiences, inbound aims to connect you with your buyer where they are looking, when they are looking, and in ways that they welcome.
As Director of Inbound Marketing I get to explore all areas of marketing including writing, brainstorming, strategizing, analyzing, and thinking big. My enthusiasm for people and creativity fuels my commitment to creating inbound content that produces positive results for our clients.
Strategically, Inbound marketing is the process of establishing a relationship with customers before they are ready to make a purchase, nurturing the relationships, and then turning this early awareness into brand preference and ultimately revenues.
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El inbound marketing es una metodologa que combina tcnicas de marketing y publicidad no intrusivas con la finalidad de contactar con un usuario al principio de su proceso de compra y acompaarle hasta la transaccin final.. La principal finalidad de esta metodologa es contactar con personas que se encuentran en el inicio del proceso de compra de un producto determinado.
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